#MandelaMonth

#MobileCommerce: From search to checkout, the top 5 features likely to make your user tap "buy now"
#MobileCommerce: From search to checkout, the top 5 features likely to make your user tap "buy now"

Mobile, and increasingly apps, are core to the success of any retailer's strategy through all stages of the path to purchase or shopping customer's experience...

By Lynette Hundermark 2 days ago

5 expectations of the African millennial consumer
5 expectations of the African millennial consumer

As the largest consumer group in the world today, it is impossible to ignore the impact millennials have had - and will continue to have for decades to come as they settle into their prime spending years...

3 days ago

#MobileCommerce: The right product, to the right customer, at the right time
#MobileCommerce: The right product, to the right customer, at the right time

As Cape Union Mart Group's director of e-commerce, Amanda Herson has the mammoth task of ensuring a seamless online experience for some of South Africa's most loved retail brands...

By Lauren Hartzenberg 18 Jul 2018

AGOA must support AfCFTA
AGOA must support AfCFTA

Africa Growth and Opportunity Act (AGOA) remains critical in developing regional value chains in Africa and in support of AfCFTA...

16 Jul 2018

#MobileCommerce: The growth of mobile shopping in South Africa
#MobileCommerce: The growth of mobile shopping in South Africa

E-commerce is going from strength to strength in South Africa, more and more consumers are gaining confidence in making online purchases that are not solely limited to the likes of books, CDs, electronics, airline tickets and the like...

By Graham Du Plessis 13 Jul 2018

The future of retail: Clicks, bricks and data-driven insights
The future of retail: Clicks, bricks and data-driven insights

Over the last 15 years, technology has reshaped the face of global retail. With billions of people spending more time online each day, the way we buy things has evolved...

By Sarah Quinlan 13 Jul 2018

Edcon bids farewell to Boardmans and Red Square brands
Edcon bids farewell to Boardmans and Red Square brands

Boardmans and Red Square cosmetics stores will soon be no longer as Edcon intensifies its focus on the Edgars brand in a bid to win back shoppers...

By Lauren Hartzenberg 9 Jul 2018

Visa partners Ivorian government to bring e-payment solutions
Visa partners Ivorian government to bring e-payment solutions

The Ivorian government has signed MOU with Visa with an aim to digitise government services and ensure financial services are accessible to more Ivorians...

5 Jul 2018

Woolies celebrates #Mandela100 with 3 cause-related products
Woolies celebrates #Mandela100 with 3 cause-related products

Marking the centenary year of Nelson Mandela's birth, Woolworths has launched three cause-related products...

4 Jul 2018

#MobileCommerce: Step into the future with mobile
#MobileCommerce: Step into the future with mobile

When mobile phones hit the market in South Africa around 1994, there was a sentiment by many that, having lived life quite effectively without these devices, they simply did not need one...

By Dave Nemeth 4 Jul 2018

#MobileCommerce: The rise of mobile shopping and its impact on business
#MobileCommerce: The rise of mobile shopping and its impact on business

While retailers need to be geared for mobile, it is only a part of the shopping journey in South Africa. Omnichannel is where it is at...

By Robyn Cooke 2 Jul 2018

Juliet Anammah, Jumia Nigeria CEO.
Building tomorrow's African e-commerce infrastructure

Jumia is building tomorrow's African e-commerce infrastructure with online and mobile marketplaces, providing services to consumers...

21 Jun 2018

Implement GDPR or organisations risk losing business
Implement GDPR or organisations risk losing business

For businesses around the world, including Africa, the implementation of the European Union's (EU) General Data Protection Regulation (GDPR) is particularly pertinent...

21 Jun 2018

Experience, it's more than entertainment
Experience, it's more than entertainment

The future of retail, and indeed any business, is about selling solutions rather than products; creating an experience over an above an economic transaction...

By Bronwyn Williams 21 Jun 2018

The 2018 Cannes Lions Experience track Grand Prix winners.
#CannesLions2018: Experience Lions winners!

The 65th annual Cannes Lions Festival of Creativity continued on 20 June with the 2018 Cannes Brand Experience & Activation and Creative eCommerce winners announced during the Experience award ceremony...

20 Jun 2018

Customer experience: you're most probably doing it wrong
Customer experience: you're most probably doing it wrong

Gone are the days of customer service consisting of treating buyers with common courtesy. Customer service has been disrupted by an expectation of a total customer experience that is dictated by the customer, not company policies...

By Juanita Vorster 19 Jun 2018

Investing in your customers yields returns
Investing in your customers yields returns

The 2018 edition of Africa's customer experience summit, CEM Africa, will focus on return on investment as the African CX market matures and investment increases...

14 Jun 2018

#AfricaMonth: Brands and cultural diversity across Africa
#AfricaMonth: Brands and cultural diversity across Africa

Reputation is 100%-dependent on landscape comprehension, so brands in Africa need to understand cultural diversity across the continent...

By Trevor Chueu 25 May 2018

#AfricaMonth: Beware - Africa's brand growth comes with counterfeiting challenges
#AfricaMonth: Beware - Africa's brand growth comes with counterfeiting challenges

Africa is an ideal market for brand holders and counterfeiters as growth in brand investment creates demand...

By Vanessa Ferguson 25 May 2018

Nielsen Consumer 360 event unpacks major shifts in SA's consumer landscape
Nielsen Consumer 360 event unpacks major shifts in SA's consumer landscape

The South African consumer landscape is set for a multitude of shifts in the next ten years, not least of which is the maturing of the local market with growth in the Generation X market segment...

21 May 2018

Global e-commerce communities are disrupting the retail marketplace
Global e-commerce communities are disrupting the retail marketplace

Giant digital shopping destinations now account for more than 50% of the nearly $500 billion spent by North American consumers online...

21 May 2018

Latest consumer confidence for West Africa reveals mixed bag of sentiment
Latest consumer confidence for West Africa reveals mixed bag of sentiment

It's no secret that sub-Saharan Africa has been through a tumultuous few years with fluctuating commodity prices and resulting market uncertainty...

Issued by Nielsen 16 May 2018

Latest consumer confidence in East Africa shows positive turn
Latest consumer confidence in East Africa shows positive turn

In stark contrast to preceding quarters of decline, consumer sentiment in Kenya is on the rise in the latest Nielsen Consumer Confidence Index (CCI) results for Q1, 2018, having gained eight points to 102...

Issued by Nielsen 14 May 2018

Mommy's little cyborg: Meet Generation Alpha
Mommy's little cyborg: Meet Generation Alpha

Generation Alpha, made up of children born from 2010 onwards, has already attracted the attention of marketers and start-ups around the world...

By Bronwyn Williams 11 May 2018

Jaza Duka benefits local communities by giving them quicker, more reliable access to the products they need most to support their families.
Pilot study to overcome cash constraints for entrepreneurs

Mastercard and Unilever break down barriers to growth for micro entrepreneurs with first-of-its-kind digital lending platform...

9 May 2018

Responsiveness, the only way to go for future-fit brands
Responsiveness, the only way to go for future-fit brands

It's hard for brands to rely on their legacy because modern-day consumers are more open to trying new things. They have access to more information and this has led them to being more empowered and taking on more risks like trying new products...

By James Maposa 26 Apr 2018

'Africa Rising' is a global megatrend - Euromonitor
'Africa Rising' is a global megatrend - Euromonitor

Euromonitor International has just released a Shifting Market Frontiers Megatrend forecast in which it pegs 'Africa Rising' as a megatrend...

By Louise Marsland 24 Apr 2018

Empathy - a two-way street in customer service
Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction...

By Wynand Smit 18 Apr 2018

Are you asking the why beyond the why?
Are you asking the why beyond the why?

Your company is planning on launching a competitive product offering to new regions that, if successful, is set to shake up the market and monumentally increase your brand awareness and profit margins across the country. The most important thing to plan your go to market strategy? Know thy customer...

By Lara-Anne Derbyshire 18 Apr 2018

E-commerce and millennials
E-commerce and millennials

Millennials have such close ties to online shopping and smartphone usage, but what does e-commerce mean to them?...

By Fiona Brauns 18 Apr 2018

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