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Using brands as a 'force for good'
Using brands as a 'force for good'

In line with Unilever's commitment to sustainable living, the company is spearheading efforts to help reduce the prevalence of iron deficiency anaemia in Nigeria, through Knorr Force For Good programme...

14 Nov 2017

Image credit: .
Ask Afrika Orange Index: Feeling customer service

Marketers need to understand the dynamics of emotions in marketing and how they relate to other factors such as attitudes, persuasion and brand loyalty...

By Danette Breitenbach 13 Nov 2017

Image credit: Pixabay via .
Simplicity to the power of three

Today consumers are spoilt for choice. The question is whether the increasing number of options are stimulating purchase, or causing purchase-paralysis...

By Glen Meier 13 Nov 2017

Google Shopping showing exponential growth for early adopters
Google Shopping showing exponential growth for early adopters

Google Shopping is making its mark, with some retailers showing a return on investment percentages measured in the thousands...

By Adriaan Strydom 6 Nov 2017

Airport retail gets virtual at OR Tambo
Airport retail gets virtual at OR Tambo

A millimetre-accurate map now allows OR Tambo International Airport visitors to navigate around retailers in the domestic and international terminals...

3 Nov 2017

Africa's consumption revolution
Africa's consumption revolution

Consumer goods are powering the next generation of Africa-GCC business links, finds a new EIU study...

2 Nov 2017

MySidekick shopping app launches across SA
MySidekick shopping app launches across SA

South African startup MySidekick has launched its free Android-based shopping app across the country, offering users special deals from retailers such as Clicks, Dis-Chem and Volpes...

By Tom Jackson 1 Nov 2017

Tailoring the customer experience boosts online sales
Tailoring the customer experience boosts online sales

Annual online retail or "e-tail" sales now exceed $19 billion in Canada, AUS$21 billion in Australia, US$410 billion in the United States and US$1 trillion in China...

By Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017

South African retail compound annual growth rate.
Phygital: The new retail marketing playground

Physical merged with digital, that's where the term phygital comes from. It's a marketing and retail description, but you'll find a world of phygital art out there too...

By Jainita Khatri 26 Oct 2017

Builders Warehouse opens second store in Zambia
Builders Warehouse opens second store in Zambia

Builders Warehouse has extended its roots in Zambia, opening a second store in the country last week...

25 Oct 2017

Keith Dilkes.
Four things this packaging company teaches us about Africa's consumer goods industry

The consumer-facing sector has been pivotal to Africa's growth story, with McKinsey & Company estimating it accounted for almost 50% of GDP expansion between 2010 and 2014. Here are some of the latest FMCG trends...

By Jaco Maritz 24 Oct 2017

How to influence the customer of the future
How to influence the customer of the future

No one can accurately predict the future, but present-day research and information can direct us on how to make informed decisions for days ahead...

By Jill Young Schutte 23 Oct 2017

Made in Rwanda.
Made in Rwanda Online sees traction from local goods

E-commerce startup Made in Rwanda Online is proving the demand for locally produced goods and produce with its online marketplace for local sellers...

By Tom Jackson 23 Oct 2017

Supermarket surge on the cards for Cote d'Ivoire
Supermarket surge on the cards for Cote d'Ivoire

The Nielsen Shopper World Conference held in Abidjan, Cote d'Ivoire, has found that the country's modern trade arena has seen the greatest evolution in the last two years and holds the most potential for growth...

Issued by Nielsen 18 Oct 2017

Rata-grab testing on-demand food delivery platform in Cameroon
Rata-grab testing on-demand food delivery platform in Cameroon

Cameroonian startup Rata-grab is testing its online food ordering and delivery platform with five restaurants in Douala ahead of a full launch....

By Tom Jackson 17 Oct 2017

Nigerians seek a 'next-level' shopping experience
Nigerians seek a 'next-level' shopping experience

The Nielsen Shopper & Retail World Conference held in Lagos, Nigeria, has revealed that modern trade formats like supermarkets and hypermarkets are stepping up to fulfill the needs of consumers...

Issued by Nielsen 16 Oct 2017

Rebsons Labels introduces Nilpeter Panorama digital printer to SA
Rebsons Labels introduces Nilpeter Panorama digital printer to SA

In a first on the African continent, Rebsons Labels has imported the Nilpeter Panorama Digital Printer to South African shores...

Issued by Rebsons Labels 13 Oct 2017

Nigeria's first e-commerce bot from Jumia
Nigeria's first e-commerce bot from Jumia

Jumia has introduced an e-commerce bot in Nigeria that works by asking customers what they're looking for, and then using their answers to uncover the best offers...

10 Oct 2017

Dove apologises for 'racist' whitewashing ad, social media won't accept
Dove apologises for 'racist' whitewashing ad, social media won't accept

NEWSWATCH: Dove comes out unclean after apologising for its latest advertising campaign that depicted a black woman turning white after using its shower cream...

By Jessica Tennant 9 Oct 2017

Andrea Quaye
AB InBev Africa appoints Dentsu Aegis

AB InBev Africa has appointed Dentsu Aegis as its media planning and buying agency for its Africa business...

4 Oct 2017

Jumia Nigeria launches e-commerce bot
Jumia Nigeria launches e-commerce bot

Jumia Nigeria has introduced an e-commerce bot that allows shoppers to order food, find fashion or electronic items and book hotels and flights by simply having an online conversation...

4 Oct 2017

A model walks the runway during the St. Sava Fundraising Fashion Show at Domenico Vacca Club New York on April 24, 2017 in New York City. Photo:
Fashion world shaken by #NoFreePhotos row

PARIS - Photographers have risen up in revolt at the way fashion labels and influencers are using their street style images without crediting them, highlighting discontent about the "work for free" culture in the multi-billion dollar industry.

2 Oct 2017

Ghana's digital payments leadership
Ghana's digital payments leadership

New United Nations report reveals the momentum for digital payments in Ghana could save over GHS 1 billion within next four years...

28 Sep 2017

How will you speed through the digital trough of disillusionment?
How will you speed through the digital trough of disillusionment?

Peter Sondergaard, Gartner executive VP for research, addressed CIOs and senior IT executives in his keynote at the annual Gartner Symposium/ITxpo in Cape Town...

By Ilse van den Berg 22 Sep 2017

Consumer spending leads economic recovery
Consumer spending leads economic recovery

The recent launch of the Mastercard SpendingPulse Report is a first for South Africa. The Report is an early indicator of consumer spending trends...

By Danette Breitenbach 21 Sep 2017

Engen opens its first pharmacy concept in Kenya
Engen opens its first pharmacy concept in Kenya

In partnership with Payless Pharmacy, Engen has launched its first pharmacy-service station concept at its Hurlingham branch in Nairobi, Kenya...

20 Sep 2017

Bruno Witvoet, Unilever Africa president and Mechell Chetty, Unilever vice president for HR, Africa, at the opening of Unilever’s new Africa hub.
Unilever's brand plan to grow business across Africa

Unilever launches an Africa hub in Johannesburg in its drive to grow its business of iconic brands across the African continent...

19 Sep 2017

Launching your brand into Africa
Launching your brand into Africa

Prior investigation of potential markets in Africa is invaluable in preventing massive mistakes...

6 Sep 2017

Spice and all things rice: Lagos pays homage to jollof
Spice and all things rice: Lagos pays homage to jollof

In Nigeria, jollof rice isn't just a tasty West African dish - it's a national obsession...

By Gregory Walton 25 Aug 2017

Delivering a true omnichannel experience: what you need to know
Delivering a true omnichannel experience: what you need to know

With so many buzz words thrown around, omnichannel amongst them, it seems that retailers have completely lost sight on what a shopping experience is about...

By Lynette Hundermark 23 Aug 2017

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