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#AfricaMonth

Global e-commerce communities are disrupting the retail marketplace
Global e-commerce communities are disrupting the retail marketplace

Giant digital shopping destinations now account for more than 50% of the nearly $500 billion spent by North American consumers online...

3 hours ago

#AfricaMonth: Look for the opportunities in Africa
#AfricaMonth: Look for the opportunities in Africa

Africa is a hot bed of opportunities. If you look for that opportunity you will find it, says Robyn de Villiers, vice chair of APRA and chair and CEO of Burson Cohn & Wolfe Africa...

By Louise Marsland 2 days ago

AI will transform practice of marketing
AI will transform practice of marketing

AI continues to be the buzzword du jour to describe a host of "intelligent" features aiming to augment the functions performed by marketers in their everyday jobs...

3 days ago

Bruce Dube, founder of Nine80 Digital.
What I wish I knew as an entrepreneur - Bruce Dube

Bruce Dube is the founder and MD of Nine80 Digital, a pan-African digital media publishing company. Its presence includes South Africa, Botswana, Kenya, Nigeria and Zimbabwe...

17 May 2018

African innovation hub.
African hubs endorse innovation policy manifesto

A total of 90 African hubs from 32 countries with more than 450,000 innovators within their combined community, created and endorsed the Africa Innovation Policy Manifesto...

By Tom Jackson 16 May 2018

#AfricaMonth: Africa's youth are living in a time of renaissance
#AfricaMonth: Africa's youth are living in a time of renaissance

Global business is sitting up and taking notice of Africa in its new capacity of 'influencer', rather than just 'consumer'...

By Natasha Omokhodion-Banda 15 May 2018

#AfricaMonth: Travel marketing in Africa
#AfricaMonth: Travel marketing in Africa

One of the strengths of marketing travel to Africa is that its destinations offer so much diversity. How would an African Tourism Board even begin to market the continent as one brand when there are so many cultures, ethnicities, landscapes and languages that comprise the continent?

By Natalia Rosa 15 May 2018

Brian Tjugum, managing director, Weber Shandwick EMEA Social Impact practice.
#AfricaMonth: Purpose-driven communications in Africa

The need for accelerated social progress and purpose-driven communications is at an all-time high, especially in Africa...

By Louise Marsland 14 May 2018

PAMRO launches call for papers
PAMRO launches call for papers

Call for papers for the 19th PAMRO All Africa Media Research conference...

14 May 2018

Duke's YPO Africa campaign drives membership on African continent
Duke's YPO Africa campaign drives membership on African continent

YPO is the premier leadership organisation for chief executives in the world. With over 25,000 members in over 130 countries across all industries and businesses, it is a global network that creates powerful connections to foster business and personal growth...

Issued by Duke Advertising 14 May 2018

Mommy's little cyborg: Meet Generation Alpha
Mommy's little cyborg: Meet Generation Alpha

Generation Alpha, made up of children born from 2010 onwards, has already attracted the attention of marketers and start-ups around the world...

By Bronwyn Williams 11 May 2018

Promoting values: Taking back the African narrative
Promoting values: Taking back the African narrative

Archbishop Desmond Tutu has been voted Africa's most reputable and ethical individual, while Gift of the Givers and Botswana were recognised as the most admired organisation and country on the continent...

11 May 2018

New data protection guidelines for Africa launched
New data protection guidelines for Africa launched

The Internet Society and the African Union Commission launched new personal data protection guidelines for Africa at the Africa Internet Summit held in Dakar, Senegal this week...

10 May 2018

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How storytelling rocked behaviour change in Bali

It's always quite intimidating to attend a conference in a foreign land...

By Lynn Joffe 10 May 2018

Crossing borders in Africa with events
Crossing borders in Africa with events

Organising events in other countries poses challenges in innumerable forms and can develop into situations which often require diplomacy and tact...

By Glenn van Eck 10 May 2018

How African businesses can comply with new EU data laws
How African businesses can comply with new EU data laws

The six steps that African businesses can take to comply with new European Union data privacy laws...

By Pieter Bensch 9 May 2018

#Indaba2018: Telling Africa's stories to increase tourism
#Indaba2018: Telling Africa's stories to increase tourism

"Showcase our Indaba and take it to more than 80 countries here for the next three days." This year's theme is Africa's Stories, Your Success and focuses on a united goal to deliver authentic stories to increase tourism to Africa sustainably...

By Danette Breitenbach 9 May 2018

#NewCampaign: Gimme #HopeJoanna campaign
#NewCampaign: Gimme #HopeJoanna campaign

Grid Worldwide launched its #HopeJoanna campaign on Freedom Day (Friday, 27 April) highlighting the highs and lows of the past 30 years in an effort to convey a message of hope and a sense of optimism to all South Africans...

By Jessica Tennant 9 May 2018

#AfricaMonth: The digital life expectancy of Africa's youth
#AfricaMonth: The digital life expectancy of Africa's youth

Africa's new digitised youth population, Generation Z, will define Africa's digital future and these are the skills they will need to do it...

By Louise Marsland 8 May 2018

Landmark trade seminar for Africa
Landmark trade seminar for Africa

United States Agency for International Development (USAID) and INTL FCStone announce landmark structured trade seminar in Africa...

8 May 2018

Image supplied.
Extended reality bites

How virtual, augmented and mixed reality technologies are reshaping how consumers experience brands and the world around them...

By Gil Sperling 7 May 2018

Top 10 fastest growing economies in Africa in 2018
Top 10 fastest growing economies in Africa in 2018

Africa's economy is projected to continue to rise to 3.2% in 2018 and to a further 3.5% in 2019, according to the latest World Bank report released early 2018...

7 May 2018

Africa Shared Value Summit.
Time for business to lead in Africa

The 2018 Africa Shared Value Summit takes place from 24-25 May 2018 at The Maslow conference centre in Sandton, Johannesburg...

3 May 2018

The Commonwealth Africa Forum.
Africa is open for business

Canada will host The Commonwealth Africa Forum in July 2018, convening over 250 delegates and a number of high profile speakers...

2 May 2018

Chief marketers believe their jobs are at risk if customer experience strategies fail
Chief marketers believe their jobs are at risk if customer experience strategies fail

76% of CMOs believe their jobs are on the line if customer engagement doesn't satisfy digitally demanding consumers; only 10% can measure financial impact...

2 May 2018

Investor sentiment high in Africa
Investor sentiment high in Africa

Forecasts of solid regional growth on the continent are sending investor sentiment high when it comes to investing in Africa...

27 Apr 2018

Responsiveness, the only way to go for future-fit brands
Responsiveness, the only way to go for future-fit brands

It's hard for brands to rely on their legacy because modern-day consumers are more open to trying new things. They have access to more information and this has led them to being more empowered and taking on more risks like trying new products...

By James Maposa 26 Apr 2018

#WTMA18: Changing the digital narrative for destination marketing organisations
#WTMA18: Changing the digital narrative for destination marketing organisations

Sharing some of his most favourite passions including surfing, balloons and unicorns, Cape Town Tourism CEO, Enver Duminy took us through the destination marketing organisation and its relevance in a digital world during his talk at this year's World Travel Market Africa...

By Robin Fredericks 25 Apr 2018

'Africa Rising' is a global megatrend - Euromonitor
'Africa Rising' is a global megatrend - Euromonitor

Euromonitor International has just released a Shifting Market Frontiers Megatrend forecast in which it pegs 'Africa Rising' as a megatrend...

By Louise Marsland 24 Apr 2018

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