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How will you speed through the digital trough of disillusionment?
How will you speed through the digital trough of disillusionment?

Peter Sondergaard, Gartner executive VP for research, addressed CIOs and senior IT executives in his keynote at the annual Gartner Symposium/ITxpo in Cape Town...

By Ilse van den Berg 1 day ago

Purpose must come before profit... and before anything else too
Purpose must come before profit... and before anything else too

Building a business or working in a job is meaningless unless it is done with purpose, knowing that making money is not the purpose, it is a result...

By Mike Freedman 3 days ago

Partnerships giving Africa a new look
Partnerships giving Africa a new look

The private sector in Africa is working with governments to fund mega development projects, according to the UN, in this second part of the partnership in Africa series...

3 days ago

Gaps in customer intelligence, delivery limiting opportunities - new CMO report
Gaps in customer intelligence, delivery limiting opportunities - new CMO report

New research from Chief Marketing Officer (CMO) Council, SAP Hybris and SellingPower magazine indicates that sales and marketing need to own customer experience strategy...

19 Sep 2017

East African free trade negotiations in SA
East African free trade negotiations in SA

Tripartite Free Trade Area market access negotiations between the Southern African Customs Union and the East African Community...

19 Sep 2017

Bruno Witvoet, Unilever Africa president and Mechell Chetty, Unilever vice president for HR, Africa, at the opening of Unilever’s new Africa hub.
Unilever's brand plan to grow business across Africa

Unilever launches an Africa hub in Johannesburg in its drive to grow its business of iconic brands across the African continent...

19 Sep 2017

Henri Konan Bédié bridge, Abidjan, Ivory Coast. Credit: ppp.gouv.ci.
Partnerships at work in Africa

In this three-part series from the United Nations, we look at how partnerships in Africa spearhead growth across various industry sectors...

18 Sep 2017

New York Festivals ready for AME entries
New York Festivals ready for AME entries

The deadline to enter the 2018 New York Festivals AME Awards for the World's Best Advertising and Marketing Effectiveness is 30 November 2017...

18 Sep 2017

Paul Gabriel.
New economic giants rising in Africa

Africa's economic giants face increasing competition from upcoming Kenya and Ethiopia...

15 Sep 2017

On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media
On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media

In a world where everyone is constantly scrolling down their screen, it's easy for brands' content to get lost in the clutter of posts on the timeline. Here's how to make content pop!...

By Babalwa Nyembezi 13 Sep 2017

Influence of procurement departments on marketers
Influence of procurement departments on marketers

Agencies working - or hoping to work - on major corporate accounts in the advertising, marketing and communications industry can no longer ignore or misunderstand procurement departments and their importance in winning both government and corporate clients...

By Johanna McDowell 13 Sep 2017

Nigeria and SA's fragile economic recovery
Nigeria and SA's fragile economic recovery

Nigeria and South Africa: Out of recession, but not yet out of trouble...?

13 Sep 2017

Online printing platform Ryteprint launched in Nigeria
Online printing platform Ryteprint launched in Nigeria

Online printing platform Ryteprint has launched in Nigeria to enable individuals, small businesses and corporate organisations to buy customised business printing and marketing printed products...

By Tom Jackson 12 Sep 2017

Rewards for multinationals investing in Africa
Rewards for multinationals investing in Africa

Many challenges, greater rewards: Drawing a route to market for multinationals in Africa...

By Stefano Niavas 11 Sep 2017

#AfricaAchiever: Vuma Reputation creates Africa division to drive expansion
#AfricaAchiever: Vuma Reputation creates Africa division to drive expansion

Bizcommunity Africa's #AfricaAchiever is Nonye Mpho Omotola, business director of Vuma Reputation Management's new Africa division, established to drive expansion on the continent...

By Louise Marsland 11 Sep 2017

rawpixel ©
Why do some brands still shy away from giving consumers experiences?

Khangelani Dziba writes that brands giving consumers experiences as a way of marketing their brands, building brand love and affinity is definitely one that needs to start dominating the discourse of most marketers...

By Khangelani Dziba 8 Sep 2017

Intra-African trade critical for economic growth
Intra-African trade critical for economic growth

Participation of women in the economy is key to unlocking intra-African growth opportunities...

By Deepa Vallabh 8 Sep 2017

langstrup ©
How to achieve true inter-agency collaboration

For every familiar digital marketing problem, there is a familiar answer: collaboration...

By Kirsty Barkhuizen 6 Sep 2017

Luca Bertolli ©
#Pamro2017: Why most quantitative research is inefficient and wasteful

Mike Broom elaborates on why he says most quantitative research and advertising spend is wasteful and inefficient at #Pamro2017...

By Juanita Pienaar 6 Sep 2017

Uganda. © Micha? Bara?ski via
Market opportunities in Uganda

South Africa's Department of Trade and Industry will lead a group of black industrialists to finde market opportunities in Uganda...

6 Sep 2017

An integrated Africa: A boon to the private sector
An integrated Africa: A boon to the private sector

Intra-African trade can help boost profit in developing nations on the continent...

By Ihuoma Atanga 6 Sep 2017

Lukas Gojda ©
Capitalising on Twitter trends to amplify your brand

More and more we're seeing brands hop onto the ‘trending topics band-wagon' on social media. The trick is to be both on-trend, and also link it back to your brand...

By Amahle Madlala 5 Sep 2017

Business opportunity in Africa is booming
Business opportunity in Africa is booming

Can your business thrive in Africa in 2017? Here's what to bear in mind when planning to expand into the continent...

By Peter Vieira 5 Sep 2017

Statement on Kenya's presidential election decision
Statement on Kenya's presidential election decision

Joint Statement by heads of Mission in Kenya on the Supreme Court ruling on presidential election petition...

4 Sep 2017

Scott Webb ©
Why content marketers need to embrace AI

Content marketers needn't battle with artificial intelligence (AI). The advent of AI is inevitable. Instead, we should learn to embrace it, writes Michelle Jones...

By Michelle Jones 1 Sep 2017

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CMO report indicates need for brands, telcos to collaborate

The Chief Marketing Officer (CMO) Council has released a new report indicating that brands and communications service providers will need to collaborate to deliver a gratifying, valued and relevant omni-channel experience for customers...

1 Sep 2017

#MediaAlert! Windhoek Beer and Jupiter part ways
#MediaAlert! Windhoek Beer and Jupiter part ways

The Windhoek Beer account is out to pitch after parting ways with advertising agency, The Jupiter Drawing Room Cape Town...

31 Aug 2017

elwynn ©
#Pamro2017: How the affluent engage with international media brands

Sonia Marguin, head of research for Euronews/Africanews and Nathalie Sodeike, director at MediaCT (Ipsos) in Holland shares some key insights from the Ipsos Affluent Study at #Pamro2017...

By Juanita Pienaar 30 Aug 2017

#Pamro2017: The reason African Lions is a critical research study for Africa
#Pamro2017: The reason African Lions is a critical research study for Africa

What happened to the ‘Africa Rising' narrative woven around Africa's burgeoning middle class, that was supposed to catapult Africa into double digit growth...?

By Louise Marsland 29 Aug 2017

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