#MandelaMonth

#Apex2018: ALL THE WINNERS
#Apex2018: ALL THE WINNERS

The annual Apex events were held at the Sandton Convention Centre today, 16 July, where the Association for Communication and Advertising hosted its 'NeXt Level of Thinking Masterclass' and the Apex Awards...

16 Jul 2018

The importance of media training
The importance of media training

Keshia Patchiappen states five reasons for why media training is essential when facing journalists in the firing line...

By Keshia Patchiappen 4 Jul 2018

Influential Africans changing the narrative on Africa
Influential Africans changing the narrative on Africa

The most influential people of African descent that are changing the conversation on Africa globally to that of an 'Africa Rising', have been named in Los Angeles...

3 Jul 2018

SA's Reach Lions-winning work...
#CannesLions2018: Reach Lions winners!

The 65th annual Cannes Lions Festival of Creativity continued on 21 June, with the 2018 Creative Data, Direct, Media, PR and Social & Influencer winners announced during the Reach award ceremony...

21 Jun 2018

Image credit: Maksim Kabakou via .
Understanding the difference between marketing and public relations

Most people do not know where to draw the line between PR and marketing hence I have constantly found myself trying to distinguish the not so obvious differences between PR and marketing...

By Minnie-lee Tagwirei 8 Jun 2018

Using media relations to promote Africa
Using media relations to promote Africa

The anticipation of new business on the continent means that investors will also be looking for reputable communications companies to uphold a positive image for them in the media space...

By Nhlanhla Kubeka 7 Jun 2018

Publicis Groupe unveils Marcel; what is it and will it replace creatives?
Publicis Groupe unveils Marcel; what is it and will it replace creatives?

#Newswatch: On 24 May Publicis Groupe unveiled Marcel, its AI-powered solution that will accelerate transforming the organisation from a holding company to a platform, and has since faced a deluge of questions from staff and clients...

7 Jun 2018

Risk managers recognising importance of crisis communications
Risk managers recognising importance of crisis communications

Crisis communications, reputation and brand value retention are increasingly recognised by risk managers, lawyers and insurers as crucial to an airline, airport, hotel or other travel and tourism organisation's recovery and ability to continue doing business during and after a crisis event...

By Linden Birns 7 Jun 2018

Release of Edelman Trust Barometer in Nigeria.
78% of Nigerians still trust the media

The first bespoke Edelman Trust Barometer for Nigeria has been launched in Lagos. It measures trust in media, business and government...

4 Jun 2018

#NewCampaign: Mercedes-Benz returns to Chapman's Peak w/ Net#work BBDO
#NewCampaign: Mercedes-Benz returns to Chapman's Peak w/ Net#work BBDO

Mercedes-Benz and Net#work BBDO today released the S-Class content piece that returns to the famous Chapman's Peak accident that Christopher White survived 30 years ago...

By Jessica Tennant 30 May 2018

7 tips to help publicists work better with journalists
7 tips to help publicists work better with journalists

Eugene Yiga offers a guide of suggestions on how publicists can better work with journalists, freelancers, bloggers, and the like...

By Eugene Yiga 30 May 2018

#AfricaMonth: Africa communications is rising too
#AfricaMonth: Africa communications is rising too

There are six main reasons for the rise of Africa as an investment destination and each of them has an impact on the practice of effective communications across the continent...

By Robyn de Villiers 30 May 2018

#AfricaMonth: Rewriting the African narrative on reputation
#AfricaMonth: Rewriting the African narrative on reputation

The recent ethics and reputation study conducted by Reputation Matters on behalf of the African Public Relations Association, has highlighted many opportunities for the continent to take charge of its narrative...

29 May 2018

EMEA Sabres announces Africa Consultancy of the Year
EMEA Sabres announces Africa Consultancy of the Year

Clockwork Media has won the 2018 Africa Consultancy of the Year at the EMEA SABRE Awards...

28 May 2018

#AfricaMonth: Brands and cultural diversity across Africa
#AfricaMonth: Brands and cultural diversity across Africa

Reputation is 100%-dependent on landscape comprehension, so brands in Africa need to understand cultural diversity across the continent...

By Trevor Chueu 25 May 2018

Corporate crises expose leaders to new challenge
Corporate crises expose leaders to new challenge

A series of corporate communication missteps and ponderous responses has exposed a gap in the skills mix at executive and directorial levels across South Africa ...

By Auguste Coetzer 24 May 2018

Taazima Kala-Essack, lead consultant, Hotwire PRC, Botswana.
How to implement those big ideas

Is overthinking one of the problems plaguing the communications industry and, especially, the public relations sector of that industry?

By TAAZIMA KALA-ESSACK 23 May 2018

The misconceptions about public relations and how to spot a good PR practitioner
The misconceptions about public relations and how to spot a good PR practitioner

Jennilee Peremore lists five of the common misconceptions of PR and the qualities you should look for when looking to hire a PR employee or agency...

By Jennilee Peremore 23 May 2018

#AfricaMonth: Look for the opportunities in Africa
#AfricaMonth: Look for the opportunities in Africa

Africa is a hot bed of opportunities. If you look for that opportunity you will find it, says Robyn de Villiers, vice chair of APRA and chair and CEO of Burson Cohn & Wolfe Africa...

By Louise Marsland 18 May 2018

Brian Tjugum, managing director, Weber Shandwick EMEA Social Impact practice.
#AfricaMonth: Purpose-driven communications in Africa

The need for accelerated social progress and purpose-driven communications is at an all-time high, especially in Africa...

By Louise Marsland 14 May 2018

SABRE Awards, Africa.
All the African SABRE PR winners

Ogilvy takes home top honours at second African SABRE ceremony as the African public relations industry celebrates the best campaigns...

14 May 2018

Promoting values: Taking back the African narrative
Promoting values: Taking back the African narrative

Archbishop Desmond Tutu has been voted Africa's most reputable and ethical individual, while Gift of the Givers and Botswana were recognised as the most admired organisation and country on the continent...

11 May 2018

In2Innovation Summit: Are PR agencies simply consolidating rather than innovating?
In2Innovation Summit: Are PR agencies simply consolidating rather than innovating?

Never before has the PR industry had such significant opportunity to create rapid change. But is the industry demonstrating innovation in tackling its growing list of challenges? Thought leaders debated important points at this year's In2Innovation Summit...

10 May 2018

Sebastian Kaulitzki ©
#Prisms2018: Out of Africa - an insider's perspective

The following is an excerpt from the Chartered Institute of Public Relations International (CIPRI) 2017 Maggie Nally Memorial Lecture I delivered at the House of Lords, Palace of Westminster...

By Robyn de Villiers 23 Apr 2018

(c) Ventsislav Bratovanov -
The line between news and advertising is blurring, according to study

According to the Global Communications Report, 64% of public relations professionals surveyed predict that in five years the average consumer will not be able to distinguish between news stories (earned media) and promotional content (paid media)...

20 Apr 2018

David Tiltman, head of content, Warc. Image supplied.
Warc and Sabre Awards partner to showcase PR-led case studies

Warc has partnered with the Sabre Awards to showcase award-winning PR-led case studies from around the world...

16 Apr 2018

#AfricaLEAD: Jack Leslie on why this is Africa's time
#AfricaLEAD: Jack Leslie on why this is Africa's time

Chairman of Weber Shandwick, Jack Leslie, tells Bizcommunity.Africa what it will take to attract multi-national investment to Africa, the final frontier for growth and expansion for business at a pan-African level...

By Louise Marsland 16 Apr 2018

#OneShow2018: Public Relations finalists revealed!
#OneShow2018: Public Relations finalists revealed!

Finalists in the 'public relations' category have been revealed for One Show 2018, with two African entries making the grade...

12 Apr 2018

Call for leaders to participate in African survey of ethics and reputation
Call for leaders to participate in African survey of ethics and reputation

All CEOs, managing directors, managers as well as public relations (PR) managers and officers working in Africa are invited to participate in the online survey which will yield results regarding how ethics and reputation impact decision making and behaviour...

6 Apr 2018

Easy steps to effective crisis communication
Easy steps to effective crisis communication

Organisations and their brands need to take consumers into their confidence when facing a crisis. Although this seems straightforward, it is rarely the case...

By Madelain Roscher 3 Apr 2018

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