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QNET Board Adviser, David Sharma; Deputy Minister for Health, Community Development, Children and Elderly, Hamisi Kigwangalla; Permanent Secretary for Trade, Industry and Investment Adelhelm Meru and QNet Country Representative for Tanzania Benjamin Mariki cut the ribbon during the opening of QNet agent office in Tanzania.
QNet boosts direct selling operations in Tanzania

Asian direct selling company, QNet, is expanding its operations into East Africa. The company forms part of the $200 billion global direct selling industry...

2 days ago

Three African markets worst affected by spam calls
Three African markets worst affected by spam calls

Truecaller Insights reveals the top 20 countries affected by spam calls in 2017, including the top three African countries...

2 Aug 2017

How advertising's ugly duckling has turned into a swan
How advertising's ugly duckling has turned into a swan

Despite the bad reputation, there is hardly a business on the planet today that has not adopted some form of direct marketing, writes Bronwyn Williams...

By Bronwyn Williams 13 Jul 2017

Samantha Craddock © –
Is cold calling dead?

I have been asked to give my feedback on whether or not cold calling is dead and my answer is quite simply, NO...

By Dave Nemeth 16 May 2017

How direct are you?
How direct are you?

When I mention direct marketing, do you cringe and think of all those offers you receive overflowing in your postbox? Although this form of direct marketing does have a place, I'm talking about direct marketing with a bit more impact, that's far more memorable...

By Andrew MacKenzie 20 Mar 2017

10 years in mobile win Direct Marketing of the Year Awards
10 years in mobile win Direct Marketing of the Year Awards

Mobitainment was selected as 'SME of the Year' and founder, Candice Goodman, the 'Direct Marketer of the Year' at this year's Assegai Awards...

Issued by Mobitainment 13 Dec 2016

Making complaints work for your business
Making complaints work for your business

No matter how brilliant your business is, at some stage someone is going to complain. It's how you deal with it that counts...

16 Nov 2016

Quality multichannel customer communications win hearts and wallets
Quality multichannel customer communications win hearts and wallets

More than 25% of recipients classify direct mail as junk. And, according to research commissioned by Ricoh, 6 out of 10 consumers would no longer support brands if communications from those brands were poor...

By Jacques van Wyk 2 Nov 2016

Best practice for direct mail marketing
Best practice for direct mail marketing

Know the top best practices for direct mail marketing...

By Michael Lundberg 24 Jun 2016

Love in a time of war in the DRC
Love in a time of war in the DRC

Pulitzer play on DRC civil war takes to the stage at the Wits Theatre...

29 Apr 2016

Empowering your client is key to a sustainable partnership
Empowering your client is key to a sustainable partnership

The manner in which performance marketing channels are being used to drive client acquisition strategies is changing rapidly; especially now that it's becoming very important for clients to measure the exact return...

By Gareth Mountain 11 Mar 2016

[Biz Takeouts Lineup] 153: IMC Conference Johannesburg with Claire Cobbledick
[Biz Takeouts Lineup] 153: IMC Conference Johannesburg with Claire Cobbledick

Tune in to the Biz Takeouts Marketing & Media radio show on 15 October 2015, from 9-10am, as show host Warren Harding chats to Claire Cobbledick...

14 Oct 2015

Why reputation is important when it comes to email marketing
Why reputation is important when it comes to email marketing

Email marketing is an efficient and easy way for businesses or service providers to stay connected with clients. It is much easier to reach your target audience via email...

By Charles Mburugu 29 Sep 2015

Strategies used by popular brands to make email more personalised
Strategies used by popular brands to make email more personalised

With more and more brands ushering towards unique email marketing strategies, building a strong customer base is more important than ever before. The urge can only be satisfied with more personalised email marketing efforts...

By Prashant Sengar 29 Sep 2015

[Biz Takeouts Podcast] 150: IPRA World Congress 2015
[Biz Takeouts Podcast] 150: IPRA World Congress 2015

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Bridget von Holdt, Executive Director at Glasshouse Communications...

28 Sep 2015

Image via Pixabay
The humble text message: Perfectly designed for mobile marketing

Mobile technology continues to find great acceptance in South Africa with the country now an impressive number six in the world when it comes to adoption of the mobile web...

By Mike Laws 25 Sep 2015

[Biz Takeouts Lineup] 147: Creative Director at NATIVE VML on ideas vs execution
[Biz Takeouts Lineup] 147: Creative Director at NATIVE VML on ideas vs execution

Tune in to the Biz Takeouts Marketing & Media radio show on 3 September 2015, from 9-10am, as show host Warren Harding chats to Christian Horsfall...

2 Sep 2015

[Biz Takeouts Lineup] 144: Justin Gomes, ECD of FoxP2, on nabbing two Apex awards
[Biz Takeouts Lineup] 144: Justin Gomes, ECD of FoxP2, on nabbing two Apex awards

Tune in to the Biz Takeouts Marketing & Media radio show, 13 August 2015, from 9-10am, as show host Warren Harding chats to Justin Gomes...

12 Aug 2015

The holy grail of marketing - word of mouth
The holy grail of marketing - word of mouth

Mention "the holy grail of marketing" to any agency exec and you're bound to have a bunch of buzzwords and the latest digital trends thrown your way...

By Nuno Lopes 27 Jul 2015

[Biz Takeouts Lineup] 141: IMC speakers Mel Attree and Enzo Scarcella and Native's Ben Wagner
[Biz Takeouts Lineup] 141: IMC speakers Mel Attree and Enzo Scarcella and Native's Ben Wagner

Tune in to the Biz Takeouts Marketing & Media radio show, 23 July 2015, from 9-10am, as show host Warren Harding chats Mel Attree, Enzo Scarcella and Ben Wagner...

22 Jul 2015

[Biz Takeouts Podcast] 140: IMC speaker Alistair King and Red & Yellow's Mandela Day plans
[Biz Takeouts Podcast] 140: IMC speaker Alistair King and Red & Yellow's Mandela Day plans

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Kira Koopman and Alistair King...

17 Jul 2015

[Biz Takeouts Podcast] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry
[Biz Takeouts Podcast] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed David Ferguson, Styli Charalambous and Nic Haralambous...

26 Jun 2015

[Biz Takeouts Lineup] 136: This Is Me, and Mike Wronski on social media
[Biz Takeouts Lineup] 136: This Is Me, and Mike Wronski on social media

Tune in to the Biz Takeouts Marketing & Media radio show, 18 June 2015, from 9-10am, as show host Warren Harding chats to David Thomas and Mike Wronski...

17 Jun 2015

[Biz Takeouts Lineup] 135: Whiskey Live Showroom, Efinity and purposeful marketing
[Biz Takeouts Lineup] 135: Whiskey Live Showroom, Efinity and purposeful marketing

Tune in to the Biz Takeouts Marketing & Media radio show, 11 June 2015, from 9-10am, as show host Warren Harding chats to Emily Stockden, Nic Robertson and Jacqui Maroun...

10 Jun 2015

[Biz Takeouts Podcast] 132: VMA Group, customer experience and #campaign4change
[Biz Takeouts Podcast] 132: VMA Group, customer experience and #campaign4change

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Daniel Munslow, Kevin Lourens and Thera Van't Hof...

29 May 2015

[Biz Takeouts Lineup] 133: VMA Group, marketing to millennials and #campaign4change
[Biz Takeouts Lineup] 133: VMA Group, marketing to millennials and #campaign4change

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 28 May 2015, from 9-10am, as show host Warren Harding chats to Daniel Munslow, Danielle Jaffit and Thera Van't Hof...

27 May 2015

[Biz Takeouts Lineup] 132: Digicape launches iBeacon technology in SA
[Biz Takeouts Lineup] 132: Digicape launches iBeacon technology in SA

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 21 May 2015, from 9-10am, as show host Warren Harding chats to Daniel Gross, Gerhard de Kock and Jacqui Maroun...

20 May 2015

[Biz Takeouts Lineup] 128: Springleap and the newly launched Creative Insights division
[Biz Takeouts Lineup] 128: Springleap and the newly launched Creative Insights division

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 23 April 2015, from 9-10am, as show host Warren Harding chats to Trevor Wolfe from Springleap...

22 Apr 2015

[Biz Takeouts Lineup] 127: Agency focus with TLC Marketing Worldwide
[Biz Takeouts Lineup] 127: Agency focus with TLC Marketing Worldwide

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 16 April 2015, from 9-10am, as show host Warren Harding chats to Derek Miller and Yossi Hasson...

15 Apr 2015

Misconceptions about marketing "in Africa"
Misconceptions about marketing "in Africa"

With some of the fast-growing economies in the world on our doorstep and growth sluggish at home, more and more South African brands are getting serious about expanding "into Africa"...

By Al Mackay 25 Mar 2015

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