Tourism Trends

Tourism trends

Marketing & Media trends

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#WTMA18: Six trends driving growth and change in African tourism

Each region is different and coping with different tensions. Mature economies have been struggling to maintain positive growth, and emerging markets have had their own challenges to deal with...

By Cari Coetzee 3 May 2018

Consumerisation of travel: Millennials changing the face of business travel

Millennials will soon become the largest group of travel customers, driving the evolution of the industry with a demand for cutting-edge digital solutions and a thirst for more 'bleisure'...

3 Apr 2018

What the youth travel market is really about

Millennial and GenZ travellers are not only lucrative for destinations, but they're also the market that is ready, and willing, to fully embrace sustainable travel...

12 Mar 2018

How to tap into the power of youth travel

While growth in youth travel globally seems a sure thing, a critical factor remains for attracting more millennial and Gen Z travellers - and it's not avocado toast or free Wi-Fi...

8 Mar 2018

#BizTrends2018: Top trends for hotel investors in 2018

Today's hotel developers are under constant pressure to 'future-proof' their respective hotel projects. We see this translate into the function and style of hotels under development, as well as those hotels that have recently commenced operations across the continent...

By Michelé de Witt 25 Jan 2018

Eight hotel trends in sub-Saharan Africa to look out for in 2018

Following a subdued performance in 2017, hotels in sub-Saharan Africa are expected to improve its performance in 2018 with budget and midmarket segments showing strong demand...

23 Jan 2018

#BizTrends2018: Visa openness the key to unlocking Africa's economy

While many parts of the world grapple with conversations around closing borders, there are murmurs of the opposite in Africa, a region renowned for its lack of visa openness and one that could see prosperity and growth if the barriers to travel were consciously broken down...

By Oz Desai 23 Jan 2018

#BizTrends2018: What does the travel store of the future look like?

The travel agency of tomorrow will blend a personal and human touch with digital technologies. Instead of travel agents, we'll see the emergence of...

By Jannine Adams 15 Jan 2018

#BizTrends2018: Advancing brands by aligning with the mindset of travellers

Carlson Rezidor Hotel Group's business development manager for Africa and Indian Ocean shares four top travel trends the group is aligning with to advance its brands...

By Simone Kuhn 11 Jan 2018

#BizTrends2018: 2018 travel forecast - seven trends to anticipate

In 2018, there will be an increased swathe of people fully engaged in the sharing economy, communicating to the world the wonderfully enriching experiences that they have discovered...

By Gavin Tollman 9 Jan 2018

Technologies that will enhance hotel experience in 2018

As we look forward to closing the year, Jumia Travel takes a keen look at emerging and growing hotel technologies that will shape the new year...

13 Dec 2017

Always-on a must for South African digital travellers

The digital traveller experience lets consumers take full control over all aspects of their holidays. Much of this digital transformation is driven by the consumer's desire to...

By Claude Schuck 11 Dec 2017

Handy smartphone for hotels: A revolutionary hospitality IoT solution

Tink Labs Limited officially launched the Handy smartphone, a suite of tools and call-to-action functions that reshapes the way hotels engage, communicate and cater to guests and their modern travel needs...

6 Dec 2017

The importance of culinary tourism to travel destinations

Modern-day travellers are more experiential in all aspects of their journey; from cultural immersion to local food sampling, a trend that has become a major influence in the growth of travel destinations...

By Josephine Wawira 22 Nov 2017

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