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Marketing & Media trends
M&A activity in the technology and telecommunication sectors in Africa and the Middle East will more than quadruple in 2018, from 2017...
1 day ago
I recently travelled to Dubai to attend the 37th Gitex Technology Week - where the future of business begins. Tech pioneers and futurists, business leaders and IT professionals come to GITEX to experience the world's most advanced technology...
Damian Michael 8 Jan 2018
E-sports in the last two years has exploded onto the South African scene with not much in the way of any sort of understanding of how to get involved. The biggest question is, where is this going to go in 2018 and onwards?
Barry Louzada 8 Jan 2018
The recent advances in data analytics and machine learning will see a huge shift in how we use data in 2018...
Paula Raubenheimer 8 Jan 2018
What a year it's been! But enough people have written about that, so I'd rather look at a few of the consequences we'll feel in 2018. Which, to my surprise, are mostly positive. I've highlighted four of the best...
Chrisna Basson 8 Jan 2018
Before we can start talking about any trends, marketers need to be aware of the fact that mobile starts with an understanding of how fiercely personal this device is, it has become more of an appendage than a device...
Lynette Hundermark 8 Jan 2018
The use of smart agriculture will promote the appropriate use of agricultural chemicals and drive additional chemical sales as Africa boosts it's below average use of these inputs...
27 Oct 2017
Day two of Facebook's annual event...
21 Apr 2017
We are in the midst of a technological revolution, and it's not only blurring the lines between the physical and digital spheres but between how we live and work...
Lauren Hartzenberg 31 Jan 2017
The number of mobile phone users is expected to hit 4.8 billion in 2017 and 2,55 billion people are predicted to engage on social networks...
Lauren Hartzenberg 27 Jan 2017
This is not another "year of the mobile" trends piece - that ship sailed five years ago. If you do not have a mobile presence then you really should not be playing in the digital space...
Lynette Hundermark 26 Jan 2017
With smartphone usage on the up and IT literacy expanding, bringing Internet of Things (IoT) level connectivity is a natural progression for this tech-hungry continent...
Brett Parker 16 Aug 2016